All tagged Schneider Associates
2013 Most Memorable Product Launches via @SchneiderPR
If I were to ask you what were the most memorable new products that were launched in 2013 what would you say?
I bet you'll be way off base.
I was.
Content Marketing for Dummies
Content marketing is all the rage these days. It's the reason why you see a lot "five reasons to", "35 resources you might have missed" type of posts. I don't like them. However, I'm fond of simple writing and sharing of ideas that's digestible for those of you that read my blog. So I figured I'd put together a quick content marketing for dummies post that may or may not be useful.
The @SchneiderPR Team Spotify Playlist
I love my job. Great clients. Smart people. Fantastic ideas.
We're a very creative bunch and when I asked the team what they wanted on a @SchneiderPR playlist via Spotify, this is what I got.
Today I start a new gig at Schneider Associates (SA), a full-service public relations and integrated marketing communications agency specializing in Launch Public Relations®, a proprietary method of launching new products and revitalizing icon products to build and sustain awareness, excitement, and sales.
My official title is Director of Digital Integration and Social Business. In English, that means I'm the guy who will add some digital goodness to our clients public relations and marketing campaigns.