Jeff talks about the background of creating the conference, what to expect and really gets into some of the passion behind this simple concept of an event that's taken on its own brand.
When you listen to the words Jeff selects, the body language and the mannerism in which he delivers his message, you can tell that he's a passionate guy about connecting with people and connecting people WITH people, all with the help of social media.
As the title says, we should all have the passion that Jeff has, no matter what industry we're in.